This project involved creating a fully realized Press Kit for my favorite band, The Police.
The goal was to design a visually engaging, information-rich booklet that could function as a professional asset for industry audiences labels, media outlets, and promoters, while also reintroducing the band through a contemporary lens.
The challenge was balancing archival research with modern design thinking.
The booklet includes core EPK components such as artist bios, discography, tour history, and press coverage, alongside more conceptual elements like a hypothetical biopic concept. Together, these pieces position the band not just as a legacy act, but as a brand that can still exist in a modern cultural context.
Visually, the project draws from the band’s established aesthetic with bold color blocking, photographic fragmentation, and contrast while reinterpreting it through a contemporary, design-forward lens.
The final outcome is a cohesive system that reflects both the precision and tension that define The Police, presented in a format that feels current, intentional, and ready for real-world use.
